JLS Hospitality · Texas + Destinations

Beautiful events are only the beginning.

For more than 18 years, JLS Hospitality has planned, designed and produced extraordinary celebrations with one thing always at the center: how it feels to be there.

Weddings · Corporate · Social

Begin Your Experience

Real moments, real rooms

  • The ballroom, finished to the last glass

    The ballroom, finished to the last glass

  • Every place setting, checked by hand

    Every place setting, checked by hand

  • The room, ready long before the doors open

    The room, ready long before the doors open

  • One long table, set before anyone arrives

    One long table, set before anyone arrives

  • The first hello starts at the door

    The first hello starts at the door

  • Even the send-off gets dressed

    Even the send-off gets dressed

  • Cocktails under a glass roof, night falling

    Cocktails under a glass roof, night falling

  • Milestones, carved in ice

    Milestones, carved in ice

18+ Years · 1,500+ Events · Based in Dallas · Planning Across Texas + Destinations

18+ years of experience. 1,500+ events. One job: making it feel effortless.

We've solved problems our clients never even knew existed. That's what 18 years teaches you. Experience isn't a number on a page — it's the reason nothing surprises us, and the reason nothing surprises you.

Luxury isn't luck. Luxury is preparation.

IJLS HospitalityThe Art of Hospitality

Planning is what we do. Hospitality is how we do it.

JLS Hospitality is a Dallas-based event planning company with more than 18 years of experience and 1,500 events behind us. From luxury weddings and destination celebrations to corporate events and milestone moments, we plan and produce experiences that are thoughtful, highly personal, and entirely your own.

There is no JLS formula. We don't believe your event should look like the one we planned last month, or feel like anyone else's. We listen first, learn what matters to you, and build from there. Then we take care of everything it takes to make that vision work in the real world.

The timelines. The logistics. The vendors. The decisions. The backup plans. The details you know about, and plenty you never will.

Because great planning isn't about making our presence felt. It's about making yours possible.

Read the origin story
Candlelit reception tables with blue and white florals beneath gold chandeliers at Chuck and John's wedding
The welcome is part of the hospitality

18+

Years of Experience

1,500+

Events Planned & Produced

1

Standard of Hospitality

A room dressed for a luxury dinner in Dallas
Based in Dallas · planning across Texas — and wherever the invitation leads

The Standard

The room never sees the preparation. That's the point.

Every candle, every place setting, every handoff — anticipated, checked and quietly finished long before a single guest could notice. By the time the doors open, the only thing left for you to do is enjoy your own evening.

Jess Swaim
“The best compliment I ever got? A bride who said she forgot we were there. That's the job. Be everywhere, and nowhere.”
A note from Jess
The woman behind JLS

Meet Jess Swaim.

For more than 18 years, Jess has helped hosts feel present at their own events — anticipating the details, caring for the guests and making room for the moments that matter.

Meet Jess
Jess Swaim, founder of JLS Hospitality
IIJLS HospitalityThe Experience

The feeling comes first. The planning takes care of everything else.

Weddings by JLS Hospitality

Love

Weddings

Texas + Destination

A day built entirely around two people, and the people who love them.

Your wedding should feel unmistakably like you. Whether we're planning from the very beginning or stepping in to bring every moving piece together, we approach each celebration with the same level of care, intention, and attention to detail. From Dallas to destinations far beyond it, we handle what happens behind the scenes so you can be fully present for everything happening in front of you.

  • Full-Service Planning
  • Partial Planning
  • Design & Art Direction
  • Destination Weddings
Corporate by JLS Hospitality

Business

Corporate

Corporate + Nonprofit

Your guests are your reputation. We treat them like it.

Whether you're hosting ten executives or bringing together hundreds of guests, every detail reflects your organization. We plan corporate events with the same care you put into your business, from intimate dinners and team gatherings to conferences, galas, and multi-day programs. You take care of the people in the room. We'll take care of everything it took to get them there.

  • Conferences & Summits
  • Executive Dinners
  • Team Gatherings
  • Multi-Day Programs
  • Galas & Fundraisers
Social by JLS Hospitality

Celebration

Social

Milestones + Celebrations

There is always something worth gathering people for.

A milestone birthday. An anniversary. A new beginning. Or simply a very good reason to get everyone you love in the same room. Whatever you're celebrating, we take care of the planning, design, and details that turn an occasion into an experience worth remembering.

  • Milestone Birthdays
  • Showers & Anniversaries
  • Private Dinners
  • Holiday Gatherings
All experiences
Selected Events

The work, and the people in it.

Chuck + John

Love

Chuck + John

Some weddings begin with a proposal. This one began 38 years earlier.

Avani + Kevin

Love

Avani + Kevin

New Year's Day. An intimate guest list. A wedding designed around exactly what mattered to them.

Michele's 60th

Celebration

Michele's 60th

Michele wasn't entering a new decade quietly.

Read every story
Guest Notes

Wedding · Dallas

“Jessica's organizational skills kept every detail running smoothly, and her experience gave us confidence that everything was under control. Most of all, her positive, can-do attitude made the entire planning process enjoyable and stress-free.”

Charles “Chuck” Stewart + John

Fort Worth Symphony Orchestra

“For 2 years running, with a 3rd year booked, it is safe to say that the Fort Worth Symphony Orchestra team has loved working with Jess Swaim and JLS Hospitality. Jess worked hard to bring the vision of our event team to life, and we are so lucky to work with her.”

Erin Hearn

40th Birthday · Dallas

“JLS Hospitality exceeded my expectations. They're very well organized, transparent in communication, extremely detail oriented and will stop at any time to help adjust anything you need along the party planning path. It's also very clear Jess is a very respected and trusted planner in town when it came to her connections for floral, decor and food.”

Allison C.

JLS Hospitality Client

“JLS Hospitality was amazing to work with! Jess especially was very helpful throughout the entire process. Can not recommend her services enough.”

Lisette Caballero

An evening room prepared for guests
BEGIN YOUR EXPERIENCE

Every great evening begins with a note. (Yours can be short.)

Tell us who you're gathering, and how you want them to feel. We'll take it from here.

Begin Your Experience